Usually problems arise because you need to renew your subscription, but sometimes you might have picked up a new computer or otherwise received a new product key, at which point, yeah, it’s a bit baffling to figure out how to apply it. This started with anti-virus programs on the Windows PC side where they’re only useful if the company keeps updating the virus definitions even long after you’ve paid and installed their program.īig vendors have jumped on that bandwagon with zeal: better to earn $50/yr forever than $100 one time and lose you as a customer for a decade! As Microsoft has evolved its Microsoft Office product and migrated features into the so-called “cloud” with a Web-browser based document storage and editing capability - renaming it Office 365 along the way - the company has also moved from a “buy” to a “subscribe” model, and that’s what you’re seeing. In the last few years, however, the ownership model has changed significantly with computer software and now we are paying for a subscription service, a lower fee that gains us access to the program so long as we keep paying it.
That was still built around the basic concept of you buying ownership of the software: one you’d entered the registration code you were able to use that program forever if you so desired. Then we added product keys because people would buy one copy of a program and install it on dozens of systems, friend’s computers, school, etc. It used to be simple in software land: You bought a program, installed it and you were done.
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